Studio A Design ID Services:
I enjoy getting my hands dirty in EVERY phase of the Industrial Design Process. From Research to Concept & Refinement, all the way through Execution and First Part Inspection, I can assist you in anything from 2D Sketch Ideation, to 3D Computer Aided form studies/exploration, to Class-A Surface Modeling, to Photorealistic Computer Renderings.
The Industrial Design Process has four basic phases: Research, Concept, Refinement, and Execution. These are sample images of 2D Sketches generated in the early Concept Phase to help evaluate market demand, cost & manufacturing feasibility. The best Products always involve an Industrial Designer at every phase but I'm happy to jump-in wherever at any point.
2D-through-3D Development
Some Projects are best approached in the Physical, such as a Motorcycle where you need
to evaluate real-time ergonomic fit & feel. For Buell's XB9S we didn't dwell in the 2D Phase long; sometimes rapid, gestural sketches get the ideas moving to quickly jump into Clay Modeling. From Clay Mock-ups a Digital Scan/Reference is created in order to transition quickly into a CAD environment where Engineering Constraints can be better evaluated, refinements made, and Prototype Molds and Parts Produced. Buell's "Speed to Market"
was the second to none with a highly streamlined, collaborative process.
2D Ideation Sketches and Refined Illustrations
2D Concept Phase begins with very rough, quickly generated sketches which help facilitate the collaborative process between all stakeholders. Hand gestures and words get you far but a sketch can take you there much faster! From here, ideas can be further refined.
Depending Client needs, the Design Phase can go two ways. Either 2D images become more refined or it may jump into 3D to better collaborate with Engineering inside CAD. This project was maintained in 2D where rough sketches were further refined (Photoshop in this example) allowing Marketing to review form studies with potential Customers.
Refined 2D Illustrations conveyed not only various aesthetic variation but also a range of manufacturing options which explored enhancements to existing mechanical architecture as well as exciting new variations to push the envelope, allowing for more compelling designs.
3D CAD Form Development and Computer Rendering
Need to get a better idea of what your Concept will look like in reality/production? Why not utilize the power of Computer Generated Rendering! Here's an example showing some variations on a custom hard-tops. (Alias Surfacing with Keyshot Renderings)
The RS Battery System is shown using Blender's animation & rendering. You might ask, "Why didn't you use Keyshot?" Well, IT'S FREE and does a lovely job the same.
(More in-process developmental images to come, stay tuned!)
Surface Modeling/Class-A Surfacing, Livewire Delmar
While I await future Motorcycles to make it into Production we can have a look at the recently lunched LiveWire "Delmar" EV Motorcycle. This was one of my first project while Contracting for Harley Davidson Motorcycle Company. Working closely with the Studio and Engineering I transformed 2D Sketches into NURBS Surface Geometry. All parts shown were taken through months of refinement before finally becoming manufacturing-ready files,
at which time, Mechanical Engineering would complete B-side features.
